Front passenger angle of a red 2020 Alfa Romeo Giulia

What makes Alfa Romeo special?

The Unique Charm and Appeal of Alfa Romeo

There are a lot premium and luxury brands out there. As much as those brands try to separate themselves apart from one another and claim uniqueness, a lot of the models tend to blend together into one vague mass notion of what constitutes a swanky ride.

Alfa Romeo, on the other hand, is a brand that truly stands out from the competition. There are many elements that come together to contribute to this special Alfa Romeo magic. As a result, customers often ask us here at Palmen Alfa Romeo: what is it that makes Alfa Romeo so unique?

The unique vibes of Alfa Romeo stem from three main sources: unique stylistic touches, prestigious heritage, and racing pedigree.

Learn more about the Giulia and Stelvio models with these Alfa Romeo brochures.

Unique Style

Every Alfa Romeo model boasts a special identity and style conveyed via unique elements such as its distinctive grille and soaring engine note. Alfa Romeo doesn’t try to keep up with the Joneses of the luxury automobile world; rather, the designers staunchly do their own thing.

As a result, adjectives you might not typically hear associated with vehicles, such as spicy, passionate, and emotional, come to mind and are often used in describing Alfa Romeo machines.

Prestigious Heritage

An element of Alfa Romeo that’s less immediately apparent than style, but is indeed suffused in every fiber of its creations, is the brand’s proud history. Starting way back with its founding in Milan in 1910, Alfa Romeo has produced many legendary machines and been associated with a venerable slew of famed engineers and design studios over the years. It’s clear, in looking at an Alfa Romeo vehicle, that our favorite automaker has been tirelessly perfecting its craft for quite a long time.

Racing Pedigree

Racing Pedigree The Alfa Romeo designers gain a lot of additional useful experience, along with a hefty dose of acclaim and prestige, through the brand’s involvement in motorsports. Over the years, Alfa Romeo has found success in various top racing competitions. The brand won 24 Hours of Le Mans four times, collected 17 European Touring Car Championships, and was victorious at the inaugural Formula One World Championship back in 1950.                                                                                                                                

blue spider italia on track